L'histoire de
Merchant North

Welcome to our world of marketing exploration. Here, we demystify the secrets of successful marketing campaigns, decode industry trends, and share expert advice to elevate your brand presence.
Our dedicated team curates a diverse range of topics to cater to your specific needs and interests.
We've got you covered from tips to boost your social media engagement, optimize your website for conversions, enhance your email marketing strategy, and so much more.
July 11, 2023

Zero to Hero: Crafting a Compelling Brand Story

Join us as we venture into the captivating world of brand storytelling!
June 20, 2023

Engine of Success: How Playfulness Fuels Professionalism

Let's explore the secret sauce: cultivating a unique agency culture that marries professionalism with playfulness.
June 13, 2023

Breaking the Cycle of Brand Promiscuity

We live in an age of Brand Promiscuity--a term for consumers' proclivity to stray from brand loyalty in favour of exploration, inspired by the dizzying array of options, bargain promises, and aggressive marketing. But how can brands retain customers in such volatile times?
June 5, 2023

Breaking the Mold: Creative Marketing Campaigns that Shook the Industry

These ad campaigns transformed brands into cultural touchpoints, influencing perceptions and building enduring consumer relationships.
May 31, 2023

Happy Employees, Happy Agency: Fostering a Culture of Excellence

Scientific research has shown us that top-performing companies don't just prioritize employee satisfaction; they actively foster it.
May 23, 2023

Securing Trust: Brand Reputation in Advertising

Today, we'll dive into the topic, offering our perspective on the importance of brand trust and how it can be nurtured and protected.
May 9, 2023

The Power of Investing in People: The Merchant North Blueprint

Merchant North's success stems from its dedicated focus on the growth and development of its employees. We don't just talk about it; we create and execute lasting strategies for investing in our people who drive our success.
May 3, 2023

Put People First for a Powerful Brand Experience

People are essential to a successful branding strategy. Leverage them to create a memorable, meaningful brand experience for your customers.
April 11, 2023

Elevating Your Brand: The Art of Positioning

Establishing a unique and compelling brand position differentiates your business from your competitors and communicates who you are to the right audience.
April 3, 2023

The Ethical Use of Persuasion

Persuasion is essential for anyone working in marketing. It's our superpower, creating value for customers and growing our brands.